Thursday, February 5, 2009

El Cubano Gordo: Trend Setter?


There is an article in today's New York Times titled, "Dieting? Put Your Money Where Your Fat Is." It chronicles the trend in weight-loss contests among friends or coworkers where money is involved as a motivator for participants.

After reading about Samwoo Ee's diet betting and sites such as Stickk.com, I was sure I'd see the URL ElCubanoGordo.com. Alas, the leader of the pack wasn't mentioned.

One tactic we've yet to include is getting enemies involved in the contest. StickK.com, which helps people commit to their goals (and which Chris Bell wrote about here), lets you designate winnings to a foe or anti-charity, the article says. The Web site states, “Wouldn’t it just kill you to hand over your hard-earned money to someone you can’t stand?”

I'm still motivated. It hurts to hand over that cash to a friend too.

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